Logo

    We have two logos, the wordmark and the mark. Each one stands alone. They can share a page, never a lockup.

    On this page

    Wordmark

    The wordmark spells out the company name. Use it wherever people need to know who we are, and wherever the mark alone is not enough.
    Teal black on light backgrounds
    Air white on dark backgrounds

    Mark

    The mark combines the shapes of an I and an M with the soft waves of the ocean. Use it wherever we want to be recognized in a simple, quiet way.
    Teal black on light backgrounds
    Air white on dark backgrounds

    Usage

    Keep the logos clear, legible and unchanged.
    Clear space on every side equals the height of the i in the wordmark, marked x.
    Minimum size
    Never smaller than 80px wide on screen or 25mm wide in print.
    Color
    Teal black on light backgrounds, air white on dark ones. No other colors.
    Partners
    Do not combine our logo with partner, vendor or client logos. Show a collaboration with a clear symbol between the two and full clear space around each.
    No changes
    Never redraw, stretch, rotate, outline or add effects to either logo.
    DoUse both on one page or layout, as long as they sit apart and stay unconnected.
    Don'tLock the mark and the wordmark together, or connect them in any way.

    Co-branding

    How IM Digital appears next to partners and clients.

    Keep each logo separate

    Never combine our logo with a partner, vendor or client logo, and never lock the two together. Show the collaboration with a clear symbol between the two logos.

    Give each logo its clear space

    Our logo keeps clear space on every side equal to the height of the first i in the wordmark, dot included. The other logo keeps the clear space its own brand rules ask for.

    Keep our colors

    Our logo stays teal black on light backgrounds and air white on dark ones, whatever the partner logo beside it does.

    Use the partner's official files

    Use only the logo files a partner or client supplies for this purpose, and follow their brand rules for size, color and placement. Partner logos are not shared on this site. The IM Digital team gets approved partner logos from Catalyst.

    Name partners correctly

    A commerce platform we work with is a technology partner. Write partner program names and partner status exactly as the partner awards them, with the year.

    Questions

    Email info@imdigital.com before you publish anything with two logos on it.

    Downloads

    • Wordmark, for light backgroundsSVG, 6 KB · PNG, 2400 px, 101 KBThe full name. Decks, documents, websites and signage.SVGPNG
    • Mark, for light backgroundsSVG, 2 KB · PNG, 1200 px, 49 KBWhere space is tight: avatars, app icons and favicons.SVGPNG
    • Mark, for dark backgroundsSVG, 2 KB · PNG, 1200 px, 53 KBWhere space is tight: avatars, app icons and favicons.SVGPNG
    • Wordmark, for dark backgroundsSVG, 6 KB · PNG, 2400 px, 110 KBThe full name. Decks, documents, websites and signage.SVGPNG

    All downloads